My Design Approach

I love working with great people to help their business thrive. I work closely with all my clients in order to create high-quality work that meets the objectives and develop a long-lasting relationship. Here are my steps:

Setting the Brief

This is a critical stage of discovery and learning, which consists of a discussion between client and designer. This stage enables me to understand the business I am designing and get to know who I will be working with. We will work together to identify and agree project objectives, deliverables, deadlines and budget etc.

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Research & Ideas

I will then review all the information from the brief and begin looking at styles, competitors and trends etc which could influence the ideas. I will select and develop the strongest ideas and present them to the you explaining my thought process and evaluating against the brief. Feedback from the client will follow.

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Development

Together, we evaluate the concepts against the brief. Any amendments are made the the chosen visuals and submitted for sign off. This is where the design really comes to life.

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Finalisation & Delivery

This is the most rewarding part. Once you are happy, which is the most important part, I will supply all final artwork files, or supply to the printer. I like to build long-term relationships with all my clients, so once we have launched your project, we can both monitor the growth and impact – and find other ways to work together.